How To Recession Proof Your Small Business
Publicity and marketing expert reveals free tips on how to manage your business during a recession this month!
Albany, NY – July 14 — Publicity and marketing expert Shannon Cherry, APR, MA has just released her most recent article in a series of free articles on her Web site. The article, Recession Proof Your Business, is available for immediate viewing and audio download at www.beheardsolutions.com/blog.
Many business owners and entrepreneurs complain that they are not prepared to handle the economic recession that looms in the near future. According to Cherry, many marketing challenges can be traced back to a mere handful of mistakes.
Cherry is known as “The Power Publicist,” and is the founder of Be Heard Solutions (www.beheardsolutions.com), a virtual publicity and marketing firm. She helps entrepreneurs and business owners attract more targeted prospects by using the power of publicity and promotions. The author, international speaker and media professional has more than twenty years experience as a journalist and public relations practitioner.
This month, the publicity and promotions strategist outlines Recession Proofing: tips to prepare for economic instability. By applying the information in the article, business owners can more clearly define their own successful marketing strategies and start reaping the rewards, mainly more leads, customers, sales and money.
“We are all taking steps to deal with rising gas prices, right? It’s no fun, but it’s something we have to deal with as consumers,” says Cherry. “Your Small business should receive the same treatment. At times like these it’s important to cut corners when necessary. You just have to know which corners to cut and which to keep investing in”
Read and download the audio version of “Recession Proof Your Business” for free at www.beheardsolutions.com/blog to uncover free tips about what to do with your business during a recession.
Upcoming articles will address other ways that business owners can rev up their results using publicity and promotions. Readers will learn:
- Working with reporters
- Writing news release
- Finding newsworthy story ideas
To access the complete article series, visit www.beheardsolutions.com/blog.
About Be Heard Solutions (www.beheardsolutions.com)
Founded by The Power Publicist Shannon Cherry, Be Heard Solutions is a virtual publicity and marketing firm that helps business owners and entrepreneurs attract more targeted clients and customers by using the power of publicity and promotions. In addition to one-on-one marketing communications services, Be Heard Solutions also provides products and learning programs to help business owners, solo-professionals and consultants take their marketing and their businesses to the next level. For the free Publicity Power Pack, visit www.BeHeardSolutions.com.
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Contact:
Shannon Cherry
Be Heard Solutions
800.257.0633
news@cherrycommunications.com
Make Your Event a Good One. 6 Steps Toward Positive Publicity!
Publicity and marketing expert reveals key elements for successful PR this month!
Albany, NY – July 22, 2008 — Publicity and marketing expert Shannon Cherry, APR, MA has just released her most recent article in a series of free articles on her Web site. The article, Publicizing an Event, is available for immediate viewing and audio download at www.beheardsolutions.com/blog.
Many business owners and entrepreneurs complain that effectively publicizing their events can be difficult. According to Cherry, many marketing challenges can be traced back to a mere handful of mistakes.
Cherry is known as “The Power Publicist,” and is the founder of Be Heard Solutions (www.beheardsolutions.com), a virtual publicity and marketing firm. She helps entrepreneurs and business owners attract more targeted prospects by using the power of publicity and promotions. The author, international speaker and media professional has more than twenty years experience as a journalist and public relations practitioner.
This month, the publicity and promotions strategist outlines 6 key elements for successful event Publicity. By applying the information in the article, business owners can more clearly define their own successful marketing strategies and start reaping the rewards, mainly more leads, customers, sales and money.
“No matter the companies size, an event can really make or break your pubic exposure. It really all comes down to how well you publicize the event beforehand, and the difference between disappointing and exceptional publicity can be decided by you,” says Cherry. “When your publicizing your event or conference, take note of a couple important aspects, and you should be able to promise yourself good exposure.”
Read and download the audio version of Publicizing an Event for free at www.beheardsolutions.com/blog to uncover Shannon Cherry’s tips towards successful event publicity.
Upcoming articles will address other ways that business owners can rev up their results using publicity and promotions. Readers will learn:
- Working with reporters
- Creating promotional materials
- Internet marketing strategies
To access the complete article series, visit www.beheardsolutions.com/blog.
About Be Heard Solutions (www.beheardsolutions.com)
Founded by The Power Publicist Shannon Cherry, Be Heard Solutions is a virtual publicity and marketing firm that helps business owners and entrepreneurs attract more targeted clients and customers by using the power of publicity and promotions. In addition to one-on-one marketing communications services, Be Heard Solutions also provides products and learning programs to help business owners, solo-professionals and consultants take their marketing and their businesses to the next level. For the free Publicity Power Pack, visit www.BeHeardSolutions.com.
Contact:
Shannon Cherry
Be Heard Solutions
800.257.0633
news@cherrycommunications.com
Avoid the biggest social networking mistakes small business owners & entrepreneurs make.
Publicity and marketing expert reveals how to use social media correctly for business this month!
Albany, NY — September 2, 2008 — Publicity and marketing expert Shannon Cherry, APR, MA has just released her most recent article in a series of free articles on her Web site. The article, Use free social networking sites to get publicity, is available for immediate viewing and audio download at www.thepowerpublicist.com.
Many business owners and entrepreneurs complain that they want to use social networking sites including Facebook and LinkedIn, but aren’t sure how to do it effectively. According to Cherry, many marketing challenges can be traced back to a mere handful of mistakes.
Cherry is known as “The Power Publicist,” and is the founder of Be Heard Solutions (www.beheardsolutions.com), a virtual publicity and marketing firm. She helps entrepreneurs and business owners attract more targeted prospects by using the power of publicity and promotions. The author, international speaker and media professional has more than twenty years experience as a journalist and public relations practitioner.
This month, the publicity and promotions strategist outlines the common mistakes most people make when developing a presence on social media sites. By applying the information in the article, business owners can more clearly define their own successful marketing strategies and start reaping the rewards, mainly more leads, customers, sales and money.
“2008 is the year of social networking. It’s free for small business owners to use to gain publicity – so thousands are signing up on sites like Facebook, MySpace, LinkedIn and Twitter every day. Unfortunately, for the most part, most entrepreneurs don’t know how to create a strategy to let such sites promote your business,” says Cherry. “Remember, social networking is a marketing tool, like any other. If you use it, you need to be effective in the efforts you put into it.”
Read and download the audio version of Use free social networking sites to get publicity for free at www.thepowerpublicist.com to uncover how to use the social media as a low-cost, high impact publicity tool.
Upcoming articles will address other ways that business owners can rev up their results using publicity and promotions. Readers will learn:
- Creating promotional materials
- Low-cost marketing tactics
- Finding newsworthy story ideas
To access the complete article series, visit www.thepowerpublicist.com.
About Be Heard Solutions (www.beheardsolutions.com)
Founded by The Power Publicist Shannon Cherry, Be Heard Solutions is a virtual publicity and marketing firm that helps business owners and entrepreneurs attract more targeted clients and customers by using the power of publicity and promotions. In addition to one-on-one marketing communications services, Be Heard Solutions also provides products and learning programs to help business owners, solo-professionals and consultants take their marketing and their businesses to the next level. For the free Publicity Power Pack, visit www.BeHeardSolutions.com.
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Contact:
Shannon Cherry
Be Heard Solutions
800.257.0633
news@cherrycommunications.com
Cherry Picked: BehindtheScenesLLC.com chooses Cherry Communications as PR Firm
Albany, NY – September 3, 2008 – Cherry Communications, a virtual public relations firm for businesses and nonprofit organizations, announced today the addition of its newest client, BehindtheScenesLLC.com.
“Cherry Communications is thrilled to be part of the team for this up-and-coming company,” said Shannon Cherry, Cherry Communications president. “Using state-of-the-art technology, this partnership proves that you don’t need a PR firm in your own backyard to obtain positive outcomes.”
Behind the Scenes LLC (www.behindthescenesllc.com) was founded in February 2006 by Jessica Reagan Salzman, who has extensive bookkeeping, accounting, management and administrative experiences. The company’s mission is to assist small business owners as they travel the journey to creating and maintaining a successful business relying on an automated bookkeeping system.
Cherry Communications is working with the company to promote their services to small businesses.
About Cherry Communications (www.cherrycommunications.com)
Based in the Capital Region of New York, Cherry Communications is a virtual strategic communications firm that works with businesses and nonprofits all over the country to develop results-oriented marketing and public relations programs. For more information, contact Shannon Cherry at 518.632.6212 or email: contact@cherrycommunications.com.
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Contact:
Shannon Cherry, APR, MA
news@cherrycommunications.com
518.632.6212
Is your first paragraph killing your press release?
Publicity and marketing expert reveals the proper way to write a lede this month!
Albany, NY — August 21, 2008– Publicity and marketing expert Shannon Cherry, APR, MA has just released her most recent article in a series of free articles on her Web site. The article, Are You Leading with Your Lede?, is available for immediate viewing and audio download at www.thepowerpublicist.com.
Many business owners and entrepreneurs complain that they don’t know how to write a press release properly. According to Cherry, many marketing challenges can be traced back to a mere handful of mistakes.
Cherry is known as “The Power Publicist,” and is the founder of Be Heard Solutions (www.beheardsolutions.com), a virtual publicity and marketing firm. She helps entrepreneurs and business owners attract more targeted prospects by using the power of publicity and promotions. The author, international speaker and media professional has more than twenty years experience as a journalist and public relations practitioner.
This month, the publicity and promotions strategist outlines tips and tactics to help small business owners and entrepreneurs craft good first paragraphs in their news releases. By applying the information in the article, business owners can more clearly define their own successful marketing strategies and start reaping the rewards, mainly more leads, customers, sales and money.
“With only a few seconds to grab a journalist’s attention, it’s important that the first paragraph of any release (also known as the lede), entices them to read more,” says Cherry. “By doing it correctly, it gives business owners an edge over others to get that much-coveted media coverage.”
Read and download the audio version of Are You Leading with Your Lede? for free at www.thepowerpublicist.com to uncover six tips to improve the leading paragraph of a news release.
Upcoming articles will address other ways that business owners can rev up their results using publicity and promotions. Readers will learn about:
- Working with reporters
- Creating promotional materials
- Low-cost marketing tactics
- Media relations
To access the complete article series, visit www.thepowerpublicist.com.
About Be Heard Solutions (www.beheardsolutions.com)
Founded by The Power Publicist Shannon Cherry, Be Heard Solutions is a virtual publicity and marketing firm that helps business owners and entrepreneurs attract more targeted clients and customers by using the power of publicity and promotions. In addition to one-on-one marketing communications services, Be Heard Solutions also provides products and learning programs to help business owners, solo-professionals and consultants take their marketing and their businesses to the next level. For the free Publicity Power Pack, visit www.BeHeardSolutions.com.
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Contact:
Shannon Cherry
Be Heard Solutions
800.257.0633
news@cherrycommunications.com
